Company Same Create Competitive Advantage †Myassignmenthelp.Com

Question: Discuss About The Company Same Create Competitive Advantage? Answer: Introducation Value chain analysis is a framework that helps to recognize business activities that can generate value to the company and at the same time create competitive advantage (Gereffi and Fernandez-Stark, 2016). Figure 1: Value chain analysis The above framework shows the value chain of Samsung, here it can be observed with respect to inbound logistics: Samsung mainly supplies in Asia, followed by America, Europe and other places. A number of logistics firms are owned by Samsung as it subsidiaries. Company currently has 540 employees and 8600 partner employees around the globe. Now with respect to the operations it can be observed that company maintained 213 operations hubs globally and this includes subsidiaries, design and research centers. Company mainly depends upon methodology names Six sigma in its operations. Outbound logistics of the company shows that Samsung launch its product in a short span of time to competes with other firms. Thus effective outbound logistics system plays a significant role. Now marketing and sales of company shows that primary activities aim to target buyer section to the competitive advantage of the brand that is linked with high quality and developed functions of products. Finally with re spect to service of the company, Samsung delivers its customer services with highest standards. Survey methods are also conducted by the company (Seleznev,2012). Planning of manufacturing company Successful strategic planning requires three steps that should be followed by companies to increase growth. These steps involve: Focus, Divergence and Compelling tagline. 1) Samsung mainly follows a focus differentiation strategy, broad differentiation strategy and product differentiation strategy (Song, 2013). 2) Samsung by following the three strategies position itself from other competitors. Company offers customer products that are personalized to their requirements. The key purpose of strategies followed by the company is to do perform better compared to other firms. The buyer they provide has an individual preference and exclusive requirements and Samsung always concentrate on these exclusive needs by developing the product that they want. Samsung also follows strategy of diversification with respect to product differentiation. Samsung differentiates their products in terms of attributes, firm linkages and customer relationships. Samsung follows different strategies for different market, for developed market it develops high end carrier specific models and for emerging market, company develops mass market models. Samsung utilizes the product differentiation strategy to expand their operating system. The tagline of the company shows that Samsung plan to leverage its design advantage th at turn out to be ecological one. 3) According to the strategies followed by Samsung, it is aiming to develop ecological products that help to trim down global warming and for this company requires information regarding research and development (Shah, 2012). Company also requires information about the market that are related to advancement of the product so that companys desired level goal can be achieved. Information regarding the strategies followed by other competitive firm is also required by the company as this information will help the company to proceed by saving more on production and obtaining more output (Pyo,2017). Controlling of manufacturing company 1)Samsung a large multinational company has numerous subsidiaries companies with thousands of skilled workers and advanced machines, huge factories and buildings. But this infrastructure does not help the company to monitor its manufacturing units in a proper manner so in order to survive in the competitive market company must follow a controlling process. Thus proper monitoring required and this can be achieved by following different steps. One of the methods followed by company is the interlock system. The routine interlock system is used throughout the manufacturing procedure where it monitors and controls the goods and processes. There are three stages involved in this system. The first step is the Process Recipe Interlock which basically shows control of the inward materials and recipe check (Kent,2012). The next stage is the Equipment Parameter Interlock and final step is the Process Output Interlock where it prevents wrong practice or any probable harm to the procedure or the equipment itself. The other method would be Statistical Process Control. 2)Balanced Scorecard monitors the performance of all part of an organization; it is mainly used to align business activities (Grigoroudis, Orfanoudaki and Zopounidis, 2012). It basically provides framework and helps planners to identify what should be done and how it should be measured. It is mainly implemented by following four strategies which are financial, customer process learning and growth. From financial perspective the company sets the objective of the company is to maximize return of the shareholders, measurement of financial part is done by considering internal rate of return and return on investment capital. Company mainly invest more on product R D thus in this way investing capital helps shareholders to earn money. From customer Perspective Company sets objective which involves accessibility to new and innovative products. Measures taken by company are to focus on groups and customers surveying and reviews and customer retention. For reporting purpose customer reviews should be tracked regularly and reviewed annually. Initiatives thus taken by company are differentiating and advantages over competing substitutes. Finally from learning and growth Perspective Company set the objectives which involve research and developments, new entrants, recognition of current corporate culture, increase in existing shares and brand value. Measures thus taken from company in this perspective are benchmarking, new product percentage and projection of sale. Initiatives thus taken by company are researching new market segments, competitor analysis and increased competitiveness in the market. Decision making of manufacturing company Decision making is a very important aspect of any business (Zionts, 2012). This is because it helps to achieve growth more quickly. Development can be accomplished by any company if right decisions are taken at right time. With respect to Samsung, two decision making process that are visible are the target groups and the product features. Target group is set by the company as it mainly focus on the people who are keen to use the product as per their requirement and at the same time with who are keen to try new features that are introduced by the company. Specific group mainly consists of working population and young population those are very keen to try new products at a reasonable prices. The company also set decision with respect features of the product. Samsung always have the tendency to include latest technology in its products and for including these features company heavily invests on R D. Thus company makes decision process to launching new features of the product makes it different from the potential competitors that it faces in the market. References Gereffi, G. and Fernandez-Stark, K., 2016. Global value chain analysis: a primer. Grigoroudis, E., Orfanoudaki, E. and Zopounidis, C., 2012. Strategic performance measurement in a healthcare organisation: A multiple criteria approach based on balanced scorecard.Omega,40(1), pp.104-119. Kent, R.J., Fabworx Solutions, Inc., 2012.Hub assembly for robotic arm having pin spacers. U.S. Patent 8,336,419. Pyo, J.S., Samsung Electronics Co., Ltd., 2017.Method and system for supporting an electronic book application service, and mobile device adapted to the method. U.S. Patent 9,690,758. Seleznev, S.N. and Lee, B.R., Samsung Electronics Co., Ltd., 2012.Method and apparatus for providing cloud-based digital rights management service and system thereof. U.S. Patent Application 13/724,419. Shah, R., 2012. Eco-Friendly IT: Greener Approach to IT.Journal Of Management Business Research,2(2). Song, K.B., Chen, E. and Lim, H.L., Hewlett-Packard Development Company, LP, 2013.Tablet computer. U.S. Patent D689,481. Zionts, S., 2012, December. MULTIPLE CRTTERTA DECISION MAKING. InMultiple Criteria Decision Making Theory and Application: Proceedings of the Third Conference Hagen/Knigswinter, West Germany, August 2024, 1979(Vol. 177, p. 150). Springer Science Business Media